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Case studies

How teams grow with ekigai.

Real stories from manufacturers expanding into new markets — the challenge, what they did and the results.

All Meeting Preparation

All case studies

Animated illustration: scattered research cards gather into a single Buyer Cheatsheet, then a conversation starts between a BD rep and a buyer. Caption: Scattered research becomes one Buyer Cheatsheet, and the meeting opens with the buyer's question.

Meeting Preparation

Pradeep R Rajendran • 26 Oct 2026

How AI Changed a Manufacturer's Customer Conversations?

A generator maker's BD team cut prospect research from 5–6 hours to 15 minutes with ekigai, freeing time to prepare for and meet customers.

Meeting preparation Manufacturing